About Us

The website www.anfieldpharmacy.co.uk (“Website”) is operated by SBB Healthcare Limited (“we”, “us”, “our”).

SBB Healthcare Limited is registered with the Information Commissioner’s Office (ICO) under registration number [Insert ICO Registration Number].

We are committed to providing high standards of care, which includes protecting your privacy. This Privacy Notice outlines what personal data we collect, why we collect it, and how we use and protect it. It also explains your rights and how to contact us with any questions.

Only use our services if you’re comfortable with the practices described in this notice.

Note: Our Website may contain links to external websites for your convenience. We are not responsible for their privacy practices. Review their policies before use.

You may link to our Website from other sites, but if we find the link to be damaging to our brand or business, we reserve the right to ask you to remove it.

For privacy-related questions, contact us at enquiry@anfieldpharmacy.co.uk

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Changes to This Privacy Notice

We may update this notice from time to time. All changes will appear on this page. By continuing to use the Website and services after changes are posted, you agree to the updated terms.

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What is Personal Data?

Personal data is any information that can directly or indirectly identify a person.

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Information We Collect

We collect personal data when you register, contact us, or use our services. This includes:

• Name

• Address

• Email address

• Phone number

• Health-related information (if applicable)

• Social media username (if you contact us via social channels)

• Communication records

• Order details

• Survey and promotion responses

• Technical data: IP address, device/browser info, visit behaviour on our Website

Tracking in Emails

We use tracking pixels to understand how recipients interact with our emails. We monitor:

• Open rates

• Click-throughs

• Device/browser data

You can disable tracking by:

• Unsubscribing via the link in our emails

• Blocking image downloads in your email client (e.g. Apple Mail)

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Use of Your Information

We use your data to:

• Register and manage your account

• Process and fulfil orders

• Respond to queries or complaints

• Dispense prescribed medication (using third-party systems)

• Carry out market research (with your consent)

• Send marketing messages (if you opt in)

• Allow participation in interactive site features

• Request product reviews or feedback (optional)

• Monitor calls for training and service quality

• Analyse site traffic and usage

• Notify you of changes or service updates

• Comply with legal obligations

If you provide a testimonial, we may use your name, age, and photo for marketing. This data is retained under our retention policies. You may be contacted to update it.

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Lawful Grounds for Processing

We process personal data based on:

• Your consent (e.g. marketing)

• Our contract with you

• Our legitimate business interests

• Legal obligations

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Disclosure of Your Data

We share data only with organisations involved in delivering our services:

Controllers:

• Stripe (payment processing, fraud detection, analytics). Privacy Policy: https://stripe.com/privacy

Processors:

• Hosting and web services

• Marketing and sales software providers

• Advertising partners

• Outsourced suppliers

• Our group companies (with consent)

• Analytics and search engine providers

• Data centre and hosting services

• Consultants for security, continuity, or compliance

• Third parties (with your consent)

• Public authorities when legally required

• Legal advisers if needed

• Successor entities in case of business changes (merger, sale, etc.)

We also use anonymised data for analytics and marketing. This data doesn’t identify you.

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Offers and Marketing

We, our group, and selected third parties may contact you about offers and services. You’ll be asked to opt in. You can unsubscribe at any time.

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Security

We protect your data using firewalls, SSL, and WAFs. Access to systems is restricted. However, no electronic communication is fully secure. Use secure devices when accessing your account.

You must not:

1. Upload malware or harmful content

2. Attempt unauthorised access to our systems

3. Launch denial-of-service attacks

Violations may be reported under the Computer Misuse Act 1990.

We encrypt login passwords for extra security.

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Data Transfers

We process your data in the UK and may transfer it within the EEA. For countries outside the UK/EEA, we use safeguards like:

• UK’s International Data Transfer Agreement (IDTA)

• Standard Contractual Clauses (SCCs)

• UK Addendum

• ICO guidance

We have data processing agreements with all relevant partners.

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Updating and Correcting Your Information

You can update your details in the “My Account” section or by contacting support. If updating on someone else’s behalf, you must be authorised.

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Retention

We retain data based on regulatory and business requirements:

• Health records: kept for a defined period depending on medication

• Unused accounts: kept for one year or deleted upon request

• Anonymised data: may be kept indefinitely for statistical purposes

You can request early account deactivation.

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Your Rights

Under UK GDPR and the Data Protection Act 2018, you have rights to:

• Access

• Rectify

• Erase

• Restrict

• Transfer

• Object to processing

Subject Access Requests (SAR)

Request a copy of your data via:

• Your patient record (recommended)

• Email to [Insert Email Address]

• Post to:
  Data Protection Officer
  SBB Healthcare Limited
  [Insert Address]

Cookies Notice

This website uses cookies—small data files stored on your device by your web browser—to enhance your experience and improve how our site functions.

Cookies help us understand how users interact with the site, including which pages or adverts are viewed, how often, and which areas are most popular. This helps us make our website easier to use and more effective.

Note: Cookies may collect personal data, including information you enter into forms or login details. Disabling cookies may affect website functionality and limit available services.

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Types of Cookies We Use

1. Strictly Necessary Cookies

These are essential for basic site functions like privacy settings, login, and form submissions.
They cannot be disabled via our cookie tool but can be blocked via your browser (not recommended).

2. Performance Cookies

Used to track page views and traffic sources so we can measure and improve performance.
All data is aggregated and anonymous. Disabling them prevents traffic analytics.

3. Functional Cookies

Enable enhanced features or personalisation. May be set by us or third-party tools.
Disabling these may affect service functionality.

4. Marketing Cookies

Set by advertising partners to build a profile of your interests and show relevant ads elsewhere.
They don’t store personal data but rely on device/browser identifiers.

5. Session Cookies

Temporary cookies that track navigation and activity during a single visit.
They’re essential for functions like maintaining a shopping basket.

6. Persistent Cookies

Stored for future visits to remember your preferences and login state.

7. Third-Party Cookies

Set by partner services to support analytics, marketing, or service delivery (e.g. email providers).
These may include tracking for campaign performance.

8. Email Tracking Pixels

We use pixels in email communications to monitor:

• Opens

• Clicks

• Device/browser use

Refer to our Privacy Notice for details on how we handle data collected this way.

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Managing Cookies

You can manage your cookie settings any time by clicking ‘Select Cookie Preferences’ at the bottom of the page.

Disabling cookies may affect features like:

• Adding items to basket

• Creating or accessing an account

You can also block cookies through your browser settings. Visit www.allaboutcookies.org for step-by-step guides.

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Cookies We Use

Necessary Cookies

Analytical Cookies

Marketing Cookies

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Advertising on Other Websites

We may show ads based on your browsing activity when you visit other sites. These ads may differ in appearance or product selection. This is powered by cookie technology.

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Contact Us

• Phone: 0151 263 3631

• Email: [redacted for privacy]

• Post: Data Protection Officer
  SBB Healthcare Limited
  140 Oakfield Road
  Liverpool
  L4 0UQ
  United Kingdom